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Signal Outdoor Advertising LLC
Acquires American Transit Display Systems in Atlanta, GA
June 19, 2008 - Signal Outdoor Advertising LLC is pleased to announce the acquisition of select Bus Shelter Advertising Assets in the Greater Atlanta area from American Transit Display Systems Inc (ATDS). The acquisition became effective on June 18, 2008.
Signal’s purchase of ATDS provides a footprint of over 350 bus shelters displaying in excess of 700 advertising faces in the highly desirable North Atlanta suburbs of Gwinnett County, Cobb County, the City of Marietta and the City of Smyrna.
Signal Outdoor Advertising LLC owns or operates over 8,000 advertising faces on bus shelters, bus advertising benches, informational kiosks, transit, wallscapes and billboards.
Based in Orlando, FL, Signal operates additional field offices in Miami, Tampa, Atlanta, Greater Washington D.C., Long Island, New Jersey, and Connecticut.
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SIGNAL OUTDOOR AWARDED
HART ADVERTISING AGREEMENT
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March 25, 2008 - Signal Outdoor Advertising LLC is pleased to announce that they have entered into an agreement with HART (Hillsborough Area Regional Transit) to design, build, construct and maintain bus advertising shelters in the city of Tampa, FL as well as unincorporated Hillsborough County.
Under the terms of the agreement, Signal will construct a minimum of 200 bus passenger shelters within the first two years of the agreement.
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SIGNAL OUTDOOR ADVERTISING AWARDED
LINDEN, NEW JERSEY BUS SHELTER AGREEMENT
June 1, 2007 - Signal Outdoor Advertising LLC was awarded a contract to design, build, install and maintain bus passenger shelters within the city limits of Linden, New Jersey. The addition of the new Linden shelters will provide a much needed public amenity for the citizens of Linden at no expense to taxpayers. The Linden shelters will expand Signal's existing New York Metro Area Bus Shelter coverage in Northern New Jersey that currently includes over 400 advertising faces. In addition to the advertising faces in Northern New Jersey, Signal also owns or operates advertising faces in New York City, Long Island, Connecticut, New Hampshire, the greater Washington D.C. area, Orlando and Miami.
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SIGNAL OUTDOOR ADVERTISING NAMES JOHN SAVEY
PRESIDENT & CHIEF EXECUTIVE OFFICER
February 27, 2006 – Signal Outdoor Advertising LLC announced today that John Savey has joined the company as President and Chief Executive Officer.
Savey said, “I’m delighted to join Signal, a company with an excellent reputation for quality and a diverse group of assets to provide to the advertising community. With their growth-oriented strategy, attractive product offerings, and highly talented staff, this is an exciting time to be at Signal.”
Signal is an out-of-home media company focused on developing advertising supported displays, including, but not limited to bus shelters, bus passenger benches, and informational kiosks. Signal's strategy is to secure long-term franchise agreements to supply advertising displays in suburban and major metropolitan markets. The company currently owns and operates approximately 7,000 shelter, bench, and kiosk advertising displays nationwide as well as bus advertising franchises and wall and billboard displays.
Signal is an affiliate of The Wicks Group of Companies (www.wicksgroup.com), a New York based private equity investment firm focused on selected segments of the communications, information and media industries.
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SIGNAL OUTDOOR AWARDED CTTRANSIT ADVERTISING AGREEMENT
July 1, 2005 - Signal Outdoor Advertising, a rapidly growing out-of-home media firm, was recently awarded the exclusive contract for transit advertising on CTTRANSIT’s fleet of nearly 400 buses. CTTRANSIT awarded the contract to Signal Outdoor following a competitive bid for the franchise.
"CTTRANSIT very much looks forward to working with Signal Outdoor in the coming years. At a time when subsidy funding for public transit operations is limited, every dollar of advertising revenue becomes increasingly important. Signal Outdoor was unanimously recommended by our selection committee based on its proposal," said David Lee, General Manager of CTTRANSIT.
The agreement, which commences on July 1, 2005, grants Signal Outdoor the right to sell exterior and interior advertising on the CTTRANSIT fleet. Formats include Full Wraps, Kings, Queens, Tails and Interior Cards as well as Half Backs and Free Form displays.
The CTTRANSIT fleet covers major cities in the state of Connecticut, with the heaviest concentration in the commercial corridors of Hartford, Stamford and New Haven. Advertisers that have already signed on with CTTRANSIT include Pfizer, Remax, Century 21 Real Estate, McDonalds, Nationwide Insurance, Langan Volkswagen and Cirque du Soleil.
Connecticut Transit (CTTRANSIT) is the Connecticut Department of Transportation (CDOT)-owned bus service which provides fixed route service in nearly 50 communities in the Hartford, New Haven and Stamford Metropolitan areas. CTTRANSIT is committed to providing safe, reliable and high quality transportation services to the citizens of the state of Connecticut.
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SIGNAL OUTDOOR WINS MIAMI-DADE BENCH ADVERTISING FRANCHISE
July 13, 2004 - Signal Outdoor expanded its Florida out-of-home portfolio recently when it secured the 1,800 unit bus bench advertising franchise in Miami-Dade County.
The firm enters the Miami market after a successful launch of its bus shelter program in the greater Orlando market in 2002. The Orlando market has grown rapidly, with approximately 500 advertising displays now installed on shelters throughout Orange and Seminole Counties. The Miami expansion is a natural step for Signal Outdoor as it seeks to increase its presence in the state of Florida.
"This is a great addition for us” said Rick Newcomer, Regional Manager for Signal Outdoor. “Street furniture continues to be the fastest growing sector of outdoor advertising in the country and Signal Outdoor is pleased to be a leader within this segment of our industry.”
The company has wasted no time in bolstering the bench program in Miami-Dade County. With a new office and staff in place, the firm has begun to call on existing clients as well as new prospective advertisers in the area. For more information on this advertising opportunity, please contact Signal Outdoor at 305-969-6100.
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